<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>https://www.williamnichols.me/video</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-01-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497385609701-ZI4536AO7GE4VZ3PQQYR/Favicon.png</image:loc>
      <image:title>Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1768488979073-4T2WHXDJM3OZXM0ZYYL8/image-asset.jpeg</image:loc>
      <image:title>Video - McLaren F1 x Bowers &amp; Wilkins / PX8 Campaign / Unorthodox Studio</image:title>
      <image:caption>Creative, execution and delivery on social and stills campaign assets for launch of PX8 headphones</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1752145263436-8D8OZDHOMZ4ZECBPOTBL/image-asset.png</image:loc>
      <image:title>Video - The Horn / Social Content Strategy + Production / Unorthodox Studio x Autonomy Music</image:title>
      <image:caption>Delivered content strategy plan for The Horn. Plus 4 bespoke filming days with the band.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1738758161460-JU6IS36XFQ0EHCP2QS9S/image-asset.png</image:loc>
      <image:title>Video - Coldplay / A Film For The Future / Co-Producer</image:title>
      <image:caption>Coldplay asked over 150 artists, and fans, to contribute to a film project for their album, Moon Music. I co-produced the project. Sourcing directors, animators and creators and pulling together this masterpiece.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1715613466370-ADSOTUFGU75J7MARHEMR/image-asset.jpeg</image:loc>
      <image:title>Video - Pokémon Poké Post Event Coverage /  Producer / Starstruck &amp; We Are Collider</image:title>
      <image:caption>https://wearecollider.com/projects/pokemon/ Produced engaging event coverage for Pokémon's Poké Post, showcasing fan experiences and exclusive content in collaboration with Starstruck and We Are Collider.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1715612747256-CE9COFGLVAT0W1S41AZA/Screenshot+2024-05-13+at+16.05.33.png</image:loc>
      <image:title>Video - Grind / Coffee Lab Series / Creative Consultant / Grind &amp; Ultra Studio</image:title>
      <image:caption>Served as Creative Consultant for Grind's Coffee Lab Series, blending coffee culture with creative narratives in partnership with Ultra Studio</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1643624544833-IKDV89NA6ZVDQHIS5AEH/image-asset.jpeg</image:loc>
      <image:title>Video - Bowers &amp; Wilkins / How We Make / Executive Producer / Mercury Studios</image:title>
      <image:caption>Executive Producer for Bowers &amp; Wilkins' 'How We Make' series, delving into the craftsmanship behind premium audio technology with Mercury Studios.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1630936820561-4M9W19HQ6N09KUF356HS/image-asset.jpeg</image:loc>
      <image:title>Video - Easy Life / Live at The O2 in Fortnite Creative / Executive Producer / Island Records</image:title>
      <image:caption>Executive Produced Easy Life's groundbreaking virtual concert at The O2 within Fortnite Creative, merging music and gaming for Island Records.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1630941092836-WQ0STCA6HGJYN1EYMGRZ/image-asset.jpeg</image:loc>
      <image:title>Video - Philips x Sheku Kanneh-Mason / Vision of Sound / Executive Producer / Mercury Studios</image:title>
      <image:caption>Executive Producer for 'Vision of Sound,' a collaboration between Philips and cellist Sheku Kanneh-Mason, exploring the fusion of music and technology with Abbey Road and Mercury Studios.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1623320131289-L9AHTH1VYCNKH2H4S5ZL/image-asset.jpeg</image:loc>
      <image:title>Video - SG Lewis / Times: The Live Experience / Executive Producer / Mercury Studios</image:title>
      <image:caption>Executive Produced 'Times: The Live Experience' for SG Lewis, delivering an immersive live performance that captivated audiences, in partnership with Mercury Studios</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1604312758121-HIZUV1R0OME2FWE3BLO1/image-asset.jpeg</image:loc>
      <image:title>Video - Glass Animals / Live in the Internet / Executive Producer / Mercury Studios</image:title>
      <image:caption>Executive Producer for Glass Animals' 'Live in the Internet,' an innovative virtual concert experience that redefined live streaming with Mercury Studios</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1623320416638-E1BX86IDSJLSVR71T13R/image-asset.png</image:loc>
      <image:title>Video - Sean Paul / Miller Genuine Draft / Creative Director / Globe</image:title>
      <image:caption>Creative Director for Sean Paul's collaboration with Miller Genuine Draft, crafting dynamic visuals and campaigns that resonate with global audiences.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1623320592656-R2NLZDGH5817RG40MAT8/image-asset.jpeg</image:loc>
      <image:title>Video - Noize MC / Miller Genuine Draft / Creative Director / Globe</image:title>
      <image:caption>Led creative direction for Noize MC's partnership with Miller Genuine Draft, producing compelling content that bridges music and brand storytelling with Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1602686286299-4M5Y83WYULBY3H0C568M/image-asset.jpeg</image:loc>
      <image:title>Video - 6LACK / Miller Genuine Draft / Creative Director / Globe &amp; Fantastic Concepts</image:title>
      <image:caption>Creative director for 6LACK's Miller Genuine Draft campaign, blending artistic vision with brand identity alongside Globe and Fantastic Concepts</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1600942910646-YZPNLXYFEF9UWWW81LA3/image-asset.png</image:loc>
      <image:title>Video - Jax Jones / Miller Genuine Draft / Creative Director / Globe</image:title>
      <image:caption>Oversaw creative direction for Jax Jones' Miller Genuine Draft collaboration, delivering engaging content that aligns with the brand's dynamic image under Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1600943237114-WTSVU84ZG15HFHVVYWS2/image-asset.jpeg</image:loc>
      <image:title>Video - Barclaycard / Share The Stage Series / Executive Producer / Globe</image:title>
      <image:caption>Executive Produced Barclaycard's 'Share The Stage' series, facilitating unique artist collaborations and performances to connect with diverse audiences through Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1600943769595-F6VOII8X8IVF4N9Y8UHY/Screen+Shot+2019-11-04+at+12.38.49.png</image:loc>
      <image:title>Video - Sigrid / Gore-Tex / Head of Creative / Globe</image:title>
      <image:caption>Head of Creative for Sigrid's partnership with Gore-Tex, developing innovative campaigns that highlight durability and style, managed by Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1570208267362-3ANLETO56CT5S39XOAOH/DEVON+Still.jpg</image:loc>
      <image:title>Video - Devon / I DONT WANT 2 B UR FRIEND / Executive Producer / Globe</image:title>
      <image:caption>Executive Producer for Devon's 'I DONT WANT 2 B UR FRIEND,' orchestrating the music video's production to visually complement the track's emotive narrative with Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1569403219174-C6G0HAXWIRPJAJSVIF3M/LewisCapaldi-Tinder-1_2000-1-1920x1219.jpg</image:loc>
      <image:title>Video - Lewis Capaldi / Tinder / Head of Creative / Globe</image:title>
      <image:caption>Led creative direction for Lewis Capaldi's collaboration with Tinder, creating humorous and relatable content that engages users across platforms under Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1568112956781-FFOR6II5JRCGNZYCV7Y2/a2ce5f53-a9df-4129-971c-e1d67b83b426.JPG</image:loc>
      <image:title>Video - Mabel / Samsung / World's First Vertical Gig / Head of Creative / Globe</image:title>
      <image:caption>Head of Creative for Mabel's 'World's First Vertical Gig' with Samsung, pioneering a mobile-optimized concert experience that reimagines live performances, executed by Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1560428767202-ZYG82DUV5BPZ1KLPU10Y/Screen+Shot+2019-06-04+at+17.36.52.png</image:loc>
      <image:title>Video - Bastille / Those Nights / Executive Producer / Virgin EMI</image:title>
      <image:caption>Executive Producer for Bastille's 'Those Nights' music video, delivering a visual narrative that enhances the song's themes, in collaboration with Virgin EMI</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1551697686580-K0DM8S4AE1DZQUMZ8RF1/0U4A0364.jpg</image:loc>
      <image:title>Video - Jessie Buckley / Country Girl (From "Wild Rose") / Executive Producer / Island Records</image:title>
      <image:caption>Executive Producer for Jessie Buckley's 'Country Girl' from 'Wild Rose,' capturing the film's spirit through authentic musical storytelling with Island Records.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1550662426947-OAPXBXXBM4BJIW13Y81J/Screen+Shot+2019-02-20+at+11.29.08.png</image:loc>
      <image:title>Video - Paul Weller / Live At The Royal Festival Hall / Executive Producer / Sky Arts</image:title>
      <image:caption>Executive Producer for Paul Weller's 'Live At The Royal Festival Hall,' presenting an iconic performance that showcases musical artistry, aired on Sky Arts.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1543415659890-ODA7MMJ414VFRGUO1HHZ/Gab2.jpg</image:loc>
      <image:title>Video - Gabrielle Aplin / My Mistake / Commissioner / Never Fade Records</image:title>
      <image:caption>Commissioned Gabrielle Aplin's 'My Mistake,' overseeing the project's development to produce a heartfelt music video aligning with the song's introspective lyrics under Never Fade Records.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1542717374407-6INK8OM7Z2Y6C2N7J4D2/Screenshot+2018-11-20+at+12.35.51.png</image:loc>
      <image:title>Video - Coldplay / A Head Full Of Dreams (Film) / Creative Consultant / Amazon Prime</image:title>
      <image:caption>Served as Creative Consultant for Coldplay's 'A Head Full Of Dreams' documentary, providing insights to chronicle the band's two-decade journey, available on Amazon Prime.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1542717574651-4WFKE1WKS577O4MC2J5E/Screenshot+2018-11-20+at+12.39.22.png</image:loc>
      <image:title>Video - Karate with Anne-Marie / Series Producer / YouTube</image:title>
      <image:caption>Series Producer for 'Karate with Anne-Marie,' developing an engaging YouTube series that combines martial arts with personal anecdotes, appealing to a broad audience</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1536688563984-U2DWDN3IT36RPLZWJ7B6/Screen+Shot+2018-09-11+at+18.55.43.png</image:loc>
      <image:title>Video - Dua Lipa / IDGAF (Live) / Executive Producer / Warner Bros. Records</image:title>
      <image:caption>Executive Producer for Dua Lipa's live rendition of 'IDGAF,' delivering a powerful performance video that amplifies the song's empowering message, produced with Warner Bros. Records</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1533903239335-TAR7PRU2DGRSD55CXF8H/Screen+Shot+2018-08-10+at+13.13.32.png</image:loc>
      <image:title>Video - Ed Sheeran / Perfect Symphony feat. Andrea Bocelli / Executive Producer / Atlantic Records</image:title>
      <image:caption>Executive Producer for Ed Sheeran's 'Perfect Symphony' featuring Andrea Bocelli, orchestrating a cross-genre collaboration that blends pop and classical elements, under Atlantic Records.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1536055524344-P6JMV0057SFYF1SKHEX9/Screen+Shot+2018-09-04+at+11.04.06.png</image:loc>
      <image:title>Video - Plan B / It's A War / Creative Director / Atlantic Records</image:title>
      <image:caption>As Creative Director, I conceptualised and oversaw the production of Plan B's 'It's A War' music video for Atlantic Records, delivering a compelling visual narrative that complements the song's powerful message</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1525192786506-AR2UH90SS8KRU6ZR3SUQ/Screen+Shot+2018-05-01+at+17.39.28.png</image:loc>
      <image:title>Video - Plan B / Mercy / Executive Producer / Atlantic Records</image:title>
      <image:caption>Executive Producer for Plan B's 'Mercy' music video under Atlantic Records, managing the project's execution to create a visually striking accompaniment to the track</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1525192595828-80ICWG4TUTWXC3T1U76U/Screen+Shot+2018-05-01+at+17.36.10.png</image:loc>
      <image:title>Video - Plan B / Grateful / Executive Producer / Atlantic Records</image:title>
      <image:caption>Oversaw the production of Plan B's 'Grateful' music video as Executive Producer for Atlantic Records, ensuring a high-quality visual experience that resonates with the song's themes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1522746665464-T3O0PHKJ6WA5ZU3UCSN3/Screen+Shot+2018-04-03+at+10.10.43.png</image:loc>
      <image:title>Video - Plan B / Queue Jumping / Executive Producer / Atlantic Records</image:title>
      <image:caption>Managed the production of Plan B's 'Queue Jumping' music video as Executive Producer with Atlantic Records, delivering a compelling visual that enhances the song's narrative.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1520505250726-1S1E1UCH8H9B3XXXNY9Y/Screen+Shot+2018-03-08+at+10.33.39.png</image:loc>
      <image:title>Video - MUSE / Paris Livestream / Executive Producer / Warner Bros. Records</image:title>
      <image:caption>Executive Producer for MUSE's Paris Livestream with Warner Bros. Records, orchestrating a live performance that captivated audiences worldwide with its dynamic production</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1519670491705-4KDSEVDPX8SEABFIFNOA/Screen+Shot+2018-02-26+at+18.41.13.png</image:loc>
      <image:title>Video - Meet Miriam Bryant / Executive Producer / Warner Bros. Records</image:title>
      <image:caption>Led the production of 'Meet Miriam Bryant' as Executive Producer for Warner Bros. Records, introducing audiences to the artist through an engaging and intimate visual presentation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1511783097371-1AKEX8N5DSF46LJAN4PU/planb.jpeg</image:loc>
      <image:title>Video - Plan B / Live at Shakespeare's Globe Theatre / Executive Producer /  Atlantic Records</image:title>
      <image:caption>Executive Producer for Plan B's live performance at Shakespeare's Globe Theatre under Atlantic Records, capturing the energy and artistry of the live show in a historic venue</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497272356792-CMZ3MYG1NIU61W4IZKDS/image-asset.jpeg</image:loc>
      <image:title>Video - BETSY - Little White Lies (Official Video)</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1515582428323-CTHCJB0CGHMIV2M6D1UK/GRM.jpg</image:loc>
      <image:title>Video - GRM / The Road To The Rated Awards / Executive Producer / Parlophone</image:title>
      <image:caption>Executive Producer for GRM's 'The Road To The Rated Awards' with GRM Daily, documenting the journey and anticipation leading up to the prestigious music awards event.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1509385913738-BGQ0DP1NI3Y0LP67QX8I/Screen+Shot+2017-10-30+at+17.50.53.png</image:loc>
      <image:title>Video - Anne-Marie / Heavy (Acoustic Official) / Atlantic Records / Executive Producer</image:title>
      <image:caption>Executive produced Anne-Marie's heartfelt acoustic performance of 'Heavy' for Warner Bros. Records, emphasizing raw emotion and musicality.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1509358808986-MOA4YAMJNB6ROGABATF8/Screen+Shot+2017-10-30+at+10.13.00.png</image:loc>
      <image:title>Video - Stereophonics / Caught By The Wind (Live from The Firepit) / Executive Producer / Parlophone</image:title>
      <image:caption>Executive Producer for Stereophonics' 'Caught By The Wind' live session at The Firepit, delivering an intimate performance that captures the band's raw energy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497609001322-GEKW25SYZI6F0ULS6GQC/Paul-Weller-Watford.jpg</image:loc>
      <image:title>Video - Paul Weller / Live at Watford Colosseum / Executive Producer / Parlophone</image:title>
      <image:caption>Executive produced Paul Weller's 'Live at Watford Colosseum' concert, capturing the legendary artist's dynamic performance in a historic venue</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356281882-2I17ZUTJ7QKDSF3SPVG2/RBconcorde.jpg</image:loc>
      <image:title>Video - Royal Blood / Hook, Line &amp; Sinker / Producer / Warner Bros. Records</image:title>
      <image:caption>Produced Royal Blood's 'Hook, Line &amp; Sinker' music video for Warner Bros. Records, delivering a high-energy visual that complements the track's intensity.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380103127-PTROCELQ6CWRTCTD5QBD/betsylwl.jpg</image:loc>
      <image:title>Video - BETSY / Little White Lies / Commissioner / Warner Bros. Records</image:title>
      <image:caption>Commissioned BETSY's 'Little White Lies' music video under Warner Bros. Records, creating a visually captivating narrative that enhances the song's emotive storytelling.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356321930-CCPSUZZ9PAJQPTUCTKMR/betsywaiting.jpg</image:loc>
      <image:title>Video - BETSY / Waiting / Commissioner / Warner Bros. Records</image:title>
      <image:caption>Commissioned BETSY's 'Waiting' music video for Warner Bros. Records, presenting a compelling visual portrayal that aligns with the track's heartfelt lyrics</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356434575-TV2QRF86T0LWTHDEDPVK/wellerkr.jpg</image:loc>
      <image:title>Video - Paul Weller / Behind A Kind Revolution / Executive Producer / Parlophone</image:title>
      <image:caption>Executive produced 'Behind A Kind Revolution,' offering an in-depth look into Paul Weller's creative process during the making of his acclaimed album</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356397567-454AT0VQF6UYJ1KB8MCD/lawson.jpg</image:loc>
      <image:title>Video - Jamie Lawson / Don't Let Me Let You Go / Executive Producer / Atlantic Records</image:title>
      <image:caption>Executive produced Jamie Lawson's 'Don't Let Me Let You Go' music video for Atlantic Records, crafting a touching visual narrative that reflects the song's emotional depth</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356450552-GJ87JKV8IW9S9IZJPIC6/coldplay.jpg</image:loc>
      <image:title>Video - Coldplay / Amazing Day Global Film Project / Executive Producer / Parlophone</image:title>
      <image:caption>Executive produced Coldplay's 'Amazing Day Global Film Project' with Parlophone, uniting fan-submitted footage from around the world to create a heartwarming visual experience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357323843-XKHUS9DP71QODBVWC2HS/Rationale.jpg</image:loc>
      <image:title>Video - Rationale / Live From Village Underground / Producer / Warner Bros. Records</image:title>
      <image:caption>Produced Rationale's 'Live From Village Underground' performance for Warner Bros. Records, capturing the artist's soulful delivery in an intimate live setting</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356490481-8AZP2JRFATS1VYSE2P04/betsywm.jpg</image:loc>
      <image:title>Video - BETSY / Wanted More / Commissioner / Warner Bros. Records</image:title>
      <image:caption>Commissioned BETSY's 'Wanted More' music video under Warner Bros. Records, delivering a striking visual that complements the song's powerful vocals.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380143477-4AECD3GYXH85M99ZIIE6/betsy.1000x1000x1.jpg</image:loc>
      <image:title>Video - BETSY / Beginnings (Short Film) / Executive Producer / Warner Bros. Records</image:title>
      <image:caption>Executive produced BETSY's 'Beginnings' short film for Warner Bros. Records, providing an artistic visual journey that narrates the artist's personal and musical evolution</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356550578-IQVKYDUOQ3YRJBU2B4OL/betsylaf.jpg</image:loc>
      <image:title>Video - BETSY / Lost &amp; Found / Commissioner / Warner Bros. Records</image:title>
      <image:caption>Commissioned BETSY's 'Lost &amp; Found' music video with Warner Bros. Records, creating a visually engaging piece that aligns with the track's emotive themes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356606992-E8LULALOYLRVECN6YEOA/Feder.png</image:loc>
      <image:title>Video - Feder feat. Alex Aiono / Lordly / Commissioner / Atlantic Records</image:title>
      <image:caption>Commissioned the 'Lordly' music video by Feder featuring Alex Aiono for Atlantic Records, producing a dynamic visual that enhances the song's energetic vibe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356627748-42HDBCH60IUQ7Q5ACL9E/gabbywiltons.jpg</image:loc>
      <image:title>Video - Gabrielle Aplin / Live from Wilton's Music Hall / Producer / Parlophone</image:title>
      <image:caption>Produced Gabrielle Aplin's 'Live from Wilton's Music Hall' session for Parlophone, capturing the artist's heartfelt performance in the historic and atmospheric venue</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356667657-E42CNWRAPWYZ3CPBLDJR/wombats.jpg</image:loc>
      <image:title>Video - The Wombats / Church Studios Session / Executive Producer / Warner Bros. Records</image:title>
      <image:caption>Executive produced The Wombats' 'Church Studios Session' for Warner Bros. Records, showcasing the band's vibrant live renditions within the iconic studio setting.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356682932-0J6G5U2E66ORJ2SMZH85/wolves-of-winter.jpg</image:loc>
      <image:title>Video - Biffy Clyro / Wolves Of Winter / Commissioner / Warner Bros. Records</image:title>
      <image:caption>Produced Biffy Clyro's 'Wolves of Winter' music video for Warner Bros. Records, delivering a visually compelling narrative that complements the song's dynamic energy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356579312-BJXFMA2FIL738UTY3JVN/creeper.jpg</image:loc>
      <image:title>Video - Creeper / Black Rain / Executive Producer / Roadrunner</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356731563-0FMMCSLSWEIXVT3NG6P9/biffyanimal.jpg</image:loc>
      <image:title>Video - Biffy Clyro / Animal Style / Commissioner / Warner Bros. Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356823333-UVNSN8WOTG4KCHTQ3FYI/twodoor.png</image:loc>
      <image:title>Video - Two Door Cinema Club / I Saw The World Today / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380297561-T9RI0HZSO0B2KSRDAPHF/LUTD.jpg</image:loc>
      <image:title>Video - Gabrielle Aplin / Light Up The Dark / Commissioner / Parlophone</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357083190-Y56HL748BJAS8818J2WE/ong+ong.png</image:loc>
      <image:title>Video - Blur / Ong Ong / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380271792-3XJ27XMNSCJ8EWBKC72X/lonesome.jpg</image:loc>
      <image:title>Video - Blur / Lonesome Street / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356260239-1J6OKS0D1DBKB0VACBOP/paulwellerwhitesky.jpg</image:loc>
      <image:title>Video - Paul Weller / White Sky / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380217086-70HZXJ1PH3XJ0JTO622I/lwpool.jpg</image:loc>
      <image:title>Video - Lewis Watson / The Pool Sessions / Producer / Warner Bros. Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357247277-YEXG5GFWC9E3S02AW0TN/Damon-Albarn.png</image:loc>
      <image:title>Video - Damon Albarn / Everyday Robots / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1715612891769-VNWOBIWBPH705Y1B0U5S/image-asset.png</image:loc>
      <image:title>Video - GABRIELLE APLIN / HOME AWAY FROM HOME (SHORT FILM) / COMMISSIONER / PARLOPHONE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380240475-98BUUWLY1GCPQRK6G51T/gabbyrak.jpg</image:loc>
      <image:title>Video - Gabrielle Aplin / RAK Studio Session / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357272001-WRU79740GADDQ5GBEU9W/b4l.jpg</image:loc>
      <image:title>Video - Bat For Lashes / Letting Go Of Ghosts / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1684319340892-FTLE34E95JOKZ2YGX7SI/image-asset.png</image:loc>
      <image:title>Video - Professor Green / Remedy / Vevo Go Show / Commissioner</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357127204-HHD8KXNG87JUEZ0UL3P3/blurhydepark.jpg</image:loc>
      <image:title>Video - Blur / Parklive 2012 / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357108641-GNDUEPBS8E70L8P795ZG/blurroof.jpg</image:loc>
      <image:title>Video - Blur / Rooftop Livestream / Commissioner / Parlophone</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357225472-YU4TLHM3WIL7H3VNE46A/emelirah.jpg</image:loc>
      <image:title>Video - Emeli Sandé / Live at The Royal Albert Hall / Executive Producer / BBC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357632487-SLRFYITG2J8IGAINIX0F/YMASWEMBLEY.jpg</image:loc>
      <image:title>Video - You Me At Six / Live from Wembley Arena / Executive Producer / Virgin Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357518944-DVR9W7848A43FYPR1ZFB/ymasnoone.jpg</image:loc>
      <image:title>Video - You Me At Six / No One Does It Better / Commissioner / Virgin Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497380185327-62N5Z78RNWVRVX8G61I9/ymasbmt2.jpg</image:loc>
      <image:title>Video - You Me At Six / Bite My Tongue / Commissioner / Virgin Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357577712-E84FPQXL0DJGNU7CLAFT/ymasbmt.jpg</image:loc>
      <image:title>Video - You Me At Six / Bite My Tongue Film / Executive Producer / Virgin Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357679422-EQ54MTPIVKAT1NSUK35I/LM1.png</image:loc>
      <image:title>Video - Laura Marling / A Creature I Don't Know Short Film / Commissioner / Virgin Records</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497357196022-SHYRHZNJWI4E38WXSG97/lonesome.jpg</image:loc>
      <image:title>Video - Blur / Lonesome Street / Commissioner / Parlophone</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/593e8de9f5e231c052435f5d/593e900cf5e231c052437939/5b980175cd8366a2f072d7ee/1752145407696/</image:loc>
      <image:title>Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1525268401139-4WFGSO68QS3UHND47WM3/image-asset.jpeg</image:loc>
      <image:title>Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/593e8de9f5e231c052435f5d/593e900cf5e231c052437939/593e90245a655bbbc70f44e4/1740653688573/</image:loc>
      <image:title>Video</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/593e8de9f5e231c052435f5d/593e900cf5e231c052437939/5bfea3d8352f53e60d3b04a8/1752145407701/</image:loc>
      <image:title>Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497356649913-IC0OQLICZFDXW05PCGJ5/wombats.jpg</image:loc>
      <image:title>Video - The Wombats / Church Studios Session / Executive Producer / Warner Bros. Records</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1570640346030-BN798SKCPMZALOKJ9BSQ/Jessie.png</image:loc>
      <image:title>Video - Table Manners Podcast Trailer / Head of Creative / Globe</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1497294499068-FBJBLP2G4Z4OVJVK3NKW/image-asset.jpeg</image:loc>
      <image:title>Video - Paul Weller / Behind A Kind Revolution / Executive Producer / Parlophone</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.williamnichols.me/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-08-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/51f36ca7-f430-48d3-bd82-854695719493/Headshot2.JPG</image:loc>
      <image:title>About - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.williamnichols.me/podcast</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2018-12-17</lastmod>
  </url>
  <url>
    <loc>https://www.williamnichols.me/podcasts</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/edac8176-7279-4598-8a09-50d952e749c3/Lock+it+In-09favicon.png</image:loc>
      <image:title>Podcasts - Lock It In Studio</image:title>
      <image:caption>Co-founder and Director</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1694510732553-44HCFOFUOKAIN053JB3G/Guestimatorsfinal1.png</image:loc>
      <image:title>Podcasts - Guestimators</image:title>
      <image:caption>Producer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/38c2cd5d-b37b-49df-94c9-034eca510231/Covers+%281%29.png</image:loc>
      <image:title>Podcasts - Away Days</image:title>
      <image:caption>Away Days Producer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/e4523e38-f01a-4ec8-a687-bd9d722e1cde/1200x1200bf-60.jpg</image:loc>
      <image:title>Podcasts - Walking The Dog with Emily Dean</image:title>
      <image:caption>Producer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/159681c8-12d9-462a-af79-0a841fe8c2fc/pop-detectives-1200x1200-1.jpg</image:loc>
      <image:title>Podcasts - Pop Detectives</image:title>
      <image:caption>Executive Producer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/885e24b2-e772-4955-8563-a7de8ad67c05/chalk__blade_logo.jpeg</image:loc>
      <image:title>Podcasts - Chalk + Blade</image:title>
      <image:caption>Development Consultant</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/4c05b8db-fcec-4756-935d-4c517c790a0b/18sixty_logo.jpeg</image:loc>
      <image:title>Podcasts - 18Sixty</image:title>
      <image:caption>Development Consultant</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/8f7a43e9-14fb-4260-aa6e-2470ce3bf0f0/RTBC%2B-%2BPodcast_Podcast%2Bsmall.png</image:loc>
      <image:title>Podcasts - Reasons To Be Cheerful (Music Special)</image:title>
      <image:caption>Creative Consultant</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/f3aa7a17-536f-43cd-ab78-8baec63e83bd/freethe.jpeg</image:loc>
      <image:title>Podcasts - Free The Geezer</image:title>
      <image:caption>Series Producer / Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1694510548704-4GOGBABLHAEXN1N22XB8/COVER.jpg</image:loc>
      <image:title>Podcasts - Fantasy Football Hangover</image:title>
      <image:caption>Producer &amp; Co-Host</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/1694511634042-LCH3JNXG3ZAZPPYNZ6F0/nmwl.jpeg</image:loc>
      <image:title>Podcasts - New Music We Love</image:title>
      <image:caption>Series Producer / Globe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/593e8de9f5e231c052435f5d/5b079d72-98d2-4aa7-96b0-eb2e37e4cd1f/Avatar.jpg</image:loc>
      <image:title>Podcasts - Shrimperscast</image:title>
      <image:caption>Executive Producer</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.williamnichols.me/new-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-09</lastmod>
  </url>
</urlset>

